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Menu Profit Sheet

The whole menu on one page — plate costs, food cost %, margins and what to fix first.

1 The menu

Brings in the dish you costed with the Recipe Cost Calculator on this device.

2 Dishes

Dish Menu price $ Plate cost $ Cost % Margin $ Flag

Plate cost comes from your recipe costing — trim and waste included. No price yet? Leave it at 0 and the dish waits unflagged until you price it.

What the numbers mean

How do I build a menu profit sheet?

For every dish you need two numbers: menu price and plate cost. Plate cost comes from recipe costing — the Recipe Cost Calculator produces it, and the ⤓ Pull button imports a costed dish from that page in one tap. Everything else is arithmetic the sheet runs for you: food cost % = plate cost ÷ price, and contribution margin = price − plate cost — the dollars a dish actually throws off toward rent and labor every time it sells.

What food cost percentage should the whole menu run?

Most full-service kitchens run 28–35%; fast-casual and QSR often sit a few points lower. Watch the menu average against your target, but fix dishes one at a time: a single 45% dish among 30% neighbors drags the average while quietly burning margin on every order.

What do the four flags mean?

Each dish is placed against the menu's own averages — price against average price, cost % against average cost %. That yields four positions:

FlagPositionThe move
★ StarHigher price, leaner cost than menu averageProtect it — feature it, never discount it
VolumeLower price, leaner costGood traffic dish; a $0.50 price test adds pure margin
PremiumHigher price, heavier costCheck the plate — portion creep and garnish bloat live here
WatchLower price, heavier costReprice, recost or replace — margin and traffic both weak

The classic Menu Engineering Matrix adds sales-mix data (Stars, Plowhorses, Puzzles, Dogs). Use that when you have POS counts; use this sheet when all you have is a costed recipe list and ten minutes.

Does my menu data leave this device?

No. Prices, costs and the sheet itself live in your browser's local storage — there is no account, no upload and no signup. Print or save to PDF from the browser and the sheet is yours.

Questions owners ask

How do I calculate food cost percentage for my whole menu?

Cost each dish (plate cost), then divide each by its menu price to get per-dish food cost %. The menu average is the mean of those per-dish percentages — compare it to your target, usually 28–35% for full service, and fix the dishes that run over one at a time.

What is contribution margin on a menu?

Menu price minus plate cost — the dollars each sale contributes toward labor, rent and profit. A $16.50 burger with a $5.30 plate contributes $11.20 every time it sells, regardless of its food cost percentage.

How do I get my recipes into the profit sheet?

Cost a dish once in the Recipe Cost Calculator — it saves on your device — then hit ⤓ Pull costed recipe here. The dish lands in the table with its plate cost filled; add its menu price and it flags itself. Manual rows work the same way.

Is there a free alternative to MarketMan's menu costing reports?

For menu-level cost summaries, yes — this sheet totals your costed recipes, flags the pricing risks and prints a one-page report, free and without an account. What it does not do is inventory depletion and purchase tracking; start here and add software only when purchasing becomes the bottleneck.